This vacancy is now closed

Description

Overview

Reporting to the Senior PR & Social Media Executive, you will play an integral role in delivering our communications strategy across the Mountain Warehouse portfolio including Animal. You will be working with the PR and Social Media team, growing and deepening media relations for our long-established and thriving business. You will be part of our rapidly expanding teams, working not only on the UK market, but in growth areas such as Canada, US, Europe, Australia, and New Zealand.

What you'll be doing

  • Working closely with the Senior PR and Social Media Executive to execute PR and social media campaigns successfully.
  • Pitching new products to media.
  • Writing key PR materials including media alerts and event documents.
  • Building relationships with key journalists, influencers, and content creators.
  • Managing the press office inbox with the team and handling reactive enquiries.
  • Managing the charity inbox enquiries.
  • Attending meetings with key internal stakeholders such as Buying teams and other marketing channels.
  • Staying on top of key trends, viral news, and PR opportunities and sharing with senior team members.
  • Arranging product orders for VIP gifting, stylists, and journalist requests.
  • Tracking orders and press coverage and helping with reporting where necessary.
  • Developing social media schedules and planning creative content ideas.
  • Working closely with the graphics team to create artwork briefs.
  • Working closely with celebrity agents and brand ambassadors, helping secure paid and gifted influencer opportunities.
  • Brainstorming and developing creative brand story ideas.
  • Attending meetings with our PR and social media agencies.

We'd love to meet someone with

  • Who likes to immerse themselves in the media – traditional news as well as social and will know the latest viral trends.
  • Who is incredibly organised and might be the go-to event planner in their friendship/family group.
  • With a passion for PR, retail, and the world of influencer marketing.
  • Who is keen to use their creative/content writing skills and pitch stories to the media.
  • With a passion for social media and an eye for imaginative content.
  • Who has grammatical proficiency and excellent communication skills.
  • An enthusiastic and proactive attitude.
  • Who has the ability to build working relationships at various levels.
  • Who has studied media and communications

What’s in it for you?

  • Competitive salary and benefits package
  • Holiday allowance
  • 50% staff discount & 25% for family and friends
  • Pension scheme

In 1997, we launched Mountain Warehouse to make the outdoors accessible to everyone by offering value for money product and exemplary customer service.
The outdoor industry had become very jargon heavy and we wanted to create a brand that would cater to our mothers and our neighbour’s kids as well as seasoned professionals who understood the technology.
Our expansion since then has seen the brand grow and the product evolve, but the small family business that makes MW special has remained. Great product is at the heart of everything we do.
As we expand internationally we employ a team of dedicated diverse people to offer our valued customers the best possible experience when visiting our stores, shopping online and putting our range through its paces.
Welcome to our journey.