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DIN (DineEquity, Inc.) BrandLoyalties Rankings and Correlations

Date	Ranking Percentile	Correlation Coefficient	Best Lag
10/03/12	24.2%	0.70	46
10/04/12	28.9%	0.70	47
10/05/12	35.0%	0.70	48
10/08/12	46.2%	0.70	49
10/09/12	51.5%	0.69	50
10/10/12	58.1%	0.69	51
10/11/12	61.8%	0.68	52
10/12/12	65.7%	0.68	53
10/15/12	75.4%	0.67	54
10/16/12	76.6%	0.67	55
10/17/12	79.3%	0.66	56
10/18/12	81.5%	0.66	57
10/19/12	83.2%	0.65	58
10/22/12	86.5%	0.65	59
10/23/12	87.6%	0.64	60
10/24/12	88.7%	0.63	61
10/25/12	89.5%	0.63	62
10/26/12	90.4%	0.62	63
10/31/12	92.0%	0.61	64
11/01/12	92.2%	0.60	65
11/02/12	92.6%	0.59	66
11/05/12	92.8%	0.58	67
11/06/12	92.8%	0.57	68
11/07/12	92.9%	0.56	69
11/08/12	92.9%	0.55	70
11/09/12	92.9%	0.55	71
11/12/12	91.3%	0.54	72
11/13/12	91.1%	0.53	73
11/14/12	91.5%	0.52	74
11/15/12	91.2%	0.51	75
11/16/12	91.1%	0.50	76
11/19/12	89.5%	0.49	77
11/20/12	89.3%	0.48	78
11/21/12	88.8%	0.47	79
11/23/12	87.9%	0.46	80
11/26/12	85.6%	0.45	81
11/27/12	85.4%	0.45	82
11/28/12	85.0%	0.44	83
11/29/12	84.1%	0.44	84
11/30/12	83.2%	0.43	85
12/03/12	80.5%	0.42	86
12/04/12	79.2%	0.42	87
12/05/12	78.5%	0.41	88
12/06/12	77.4%	0.40	89
12/07/12	76.7%	0.39	90
12/10/12	69.9%	0.39	91
12/11/12	68.8%	0.38	92
12/12/12	67.9%	0.38	93
12/13/12	65.8%	0.37	94
12/14/12	63.4%	0.37	95
12/17/12	54.8%	0.37	96
12/18/12	52.9%	0.37	97
12/19/12	51.1%	0.37	98
12/20/12	48.9%	0.36	99
12/21/12	46.9%	0.36	100
12/24/12	42.4%	0.36	95
12/26/12	37.2%	0.37	96
12/27/12	36.8%	0.37	97
12/28/12	35.9%	0.37	98
12/31/12	38.0%	0.38	97

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BrandLoyalties Video Overview

BrandLoyalties Overview Brochure

Prototype Pro-Forma Spreadsheet

BrandLoyalties FAQs

www.BrandLoyalties.comHome of the BrandLoyalties Screens

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Home of the BrandLoyalties Screens