To engage our members, we will make “Team Coast Guard” a reality. Offering augmentation opportunities driven by the needs of the Sectors and demonstrating the tangible value of our RBS missions will demonstrate our impact as a force multiplier.

A “Servant Leadership” style with an emphasis on “Change Management” is what we need right now. Simply put, adopting a servant leadership style starts with putting the member first.  Recognizing them as our most valued asset, taking personal interest in their success, earning their trust, and recognizing their efforts is the type of leader our members deserve. Succeeding as a “change agent” requires passion, an open mind, a commitment to succeed, and an unwavering dedication to open communications and collaboration.

Retention - Our attrition rate is the number one threat to our organization and impacts our ability to contribute as a force multiplier. We are not alone in this. Recruiting and retention has been a priority in our National Strategic Plan for years. It is time for us to tackle this issue head on with an actionable plan.