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Volume 9, Issue 1, January 2024 International Journal of Innovative Science and Research Technology

ISSN No:-2456-2165

The Effect of Logistic Performance on Operational


Performance at Pt. Daya Guna Motor Indonesia
Toniman Harefa1, Rudianto2 and Freddy J. Rumambi3
1,2,3
Management Faculty of Economics
Institute of Business and Multimedia Asmi

Abstract:- The aims of research were 1) to describe Transportation plays an important role in the smooth
logistics performance at PT. DayaGuna Motor Indonesia; running of trade because it has high economic value,
2) To describe operational performance at PT. DayaGuna including large carrying capacity, and relatively low costs to
Motor Indonesia and 3) to determine the influence of support trade and cargo traffic. Ports were created as nodal
logistics performance on operational performance at PT. points for the movement of goods where ships can dock,
DayaGuna Motor Indonesia.The research method is a berth, and carry out transportation. loading and unloading
quantitative research method.The exogenous variable activities (Sartono and Prakoso, 2021).
was logistics performance (X). The endogenous variable
was logistics performance (X). The research population Transportation is not only limited to transporting people
were employees of PT. DayaGuna Motor Indonesiawere and goods from one place to another, but also has an impact
103 employees. The sampling technique used in this on regional economic conditions. Large transportation costs
research was saturated sampling with a sample size of can mean geographical, social and economic isolation which
103 people. The data analysis method wasSEM becomes an obstacle for poor communities. Supply chain
(Structural Equation Modelling). The research results management applies synchronization, integration and
showed that the description of logistics performance at collaboration of various parties and is realized in an effective
PT. DayaGuna Motor Indonesia with the average value of institutional and organizational structure and is supported by
logistics performance shows that logistics performance is logistics service providers, necessary to realize integrated
relatively good. This is based on the results of an analysis national logistics system (Mulyadi, 2015)
of the average value of 3 logistics performance indicators,
namely logistics cost efficiency, logistics performance and Integrated logistics management is a logistics
logistics performance time, amounting to 3.25. management activity that includes two related fields, namely:
Description of operational performance at PT. DayaGuna the field of logistics organization and the field of logistics
Motor Indonesia with the average operational coordination. The field of logistics operations is a physical
performance value shows that operational performance is activity. Physical distribution management concerns the
still relatively good. This is based on the results of an problem of transporting products to customers. In physical
analysis of the average value of 4 operational distribution, subscriptions are seen as the last stop in the
performance indicators, namely cost, quality, flexibility marketing funnel. Material management concerns the
and delivery, amounting to 3.24. Based on each path acquisition (procurement) and transportation of materials,
coefficient, logistics performance has a significant effect spare parts and/or finished goods inventory from the place of
on operational performance with a positive relationship purchase to the place of manufacture/assembly, warehouse or
of 0.826. Thus, logistics performance hads a direct effect retail store (Harimurti, 2017).
on operational performance, which means that if logistics
performance increases, operational performance will Logistics performance is the result obtained from
increase and conversely, if logistics performance activities such as warehousing, distribution of goods,
decreases, operational performance will decrease. transportation of goods and order management (sales order
processing). Various companies implement supply chain
Keywords:- Management, Performance, Logistics, management to increase efficiency in logistics processes
Operations and Transportation. (Van Hoek, 2016).

I. INTRODUCTION According to Sobandi and Kosasih (2014), operational


performance can be interpreted as process suitability and
The development of transportation in Indonesia is performance evaluation of the company's internal operations
increasing over time, both sea, land and air transportation. in terms of costs, customer service, delivery of goods to
One of them is sea transportation as a part of the national customers, quality, flexibility, and process quality of goods
transportation system which plays an important and strategic or services. Performance is something produced by a
role in the mobility of passengers, goods and services both company in a certain period with reference to established
within the country and to and from abroad. standards (Prabowo and Jaya, 2015).

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Volume 9, Issue 1, January 2024 International Journal of Innovative Science and Research Technology
ISSN No:-2456-2165
One company that has also improved its operational official business representative in Indonesia, also trusts us to
performance and improved its logistics performance is PT. become a Hino Authorized Dealer 3-S (Sales, Service, Spare
Dayaguna Motor Indonesia was founded on April 7 2000 as Parts). The development of Hino car unit sales is explained
an official Hino dealer that focuses on serving vehicle in Table 1 below.
needs. In 2005, PT. Dayaguna Motor Indonesia as Hino's

Table 1: Development of Hino Unit Car Sales


No Year Sales (Units)
1 2017 2,517
2 2018 4,985
3 2019 4,556
4 2020 1,553
5 2021 2,554
6 2022 3,530
Source: PT. DayaGuna Motor Indonesia (2023)

Based on Table 1, it is explained that there is satisfaction, competitiveness, and, ultimately, business
fluctuating sales development. Therefore, it requires proper continuity.
logistics management.Logistics management refers to the
plans and actions that determine and monitor a company's Bowersox (2013) believes that there are 5 (five)
product line (Chalotra, 2013; Ogah, Asiegbu, and Lagos, components that combine to form a logistics system, namely,
2022). Inventory management activities vary by company, facility location structure, transportation, inventory,
industry, and sector, according to Karim, Nawawi, and Salin communication, and handling and storage. However, from
(2018). In addition, logistics management also improves pre-survey data that was carried out onPT. The Power of
internal controls to ensure high-quality catalogs offer value Indonesian Motorcyclesin Jakarta, it is known that there is a
to clients (Karim et al., 2018; Sitienei and Memba, 2015). delay in deliveryunits. Factors causing delays in unit
This essentially lowers logistics waste, shortages, theft, and delivery are explained as follows:
production costs while maintaining sales progress, client

Table 2: Unit Delivery Delay DataPT. The Power of Indonesian Motorcycles


No Problem Delivery time Reason
1 Not on time according to request 3 – 10 days Empty inventory at the distribution center Transportation
2 Inaccuracy according to order 3 – 20 days Empty inventory at the distribution center Transportation Location
too far
Source: Initial survey results

Based on the data in Table 2, it can be seen that there The exogenous/independent (free) variable in this
are problems with logisticsPT. The Power of Indonesian research is logistics performance (X) measured using
Motorcycleswhich of course will affect the company's indicators of logistics cost efficiency, logistics performance,
operational performance.There is a phenomenon aboutthat logistics performance based on time, namely: (Toyli et al.,
the delay in delivery of Hino units affected the company's 2008).Operational performance has been previously
operations. determined that what is measured is unit production costs,
quality, inventory, speed of introducing new products,
The objectives of research were 1) to describe logistics flexibility, and delivery. Operational performance indicators
performance at PT. DayaGuna Motor Indonesia; 2) To are explained below. (Haleem et al. 2017)
describe operational performance at PT. DayaGuna Motor
Indonesia and 3) to determine the influence of logistics The analysis technique in this research uses the SEM
performance on operational performance at PT. DayaGuna technique. The model used in this research is a causality
Motor Indonesia. model and to test the hypothesis proposed in this research the
analysis technique used is SEM (Stuctural Equation
II. RESEARCH METHODS Modeling) which is operated through the AMOS program.

The method used in this research is a quantitative III. RESULTS AND DISCUSSION
research method with hypothesis testing(hypothesis testing)
which is causal or causal in nature (Sugiyono, 2019).This This research was conducted by distributing
research is included in explanatory research. The research questionnaires to respondents. Research respondents were
population is employees of PT. DayaGuna Motor Indonesia employees involved in logistics and operational staff. 103
is 103 employees. The sampling technique used in this respondents filled out the questionnaire directly. As a result
research was saturated sampling with a sample size of 103 of filling out the questionnaire, the first 20 data were used for
people. instrument testing. Next, data was collected from 83
respondents. Based on the 103 questionnaires distributed, the

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Volume 9, Issue 1, January 2024 International Journal of Innovative Science and Research Technology
ISSN No:-2456-2165
number of questionnaires filled out by respondents and education. However, there are 53 people or 51% with a
processed further for SEM analysis is beyond the data used bachelor's level educational background, so the employees
for instrument testing. already have a high level of thinking about PT logistics work.
Daya Motor Indonesia in helping the company's logistics run
Most of the respondents were aged 30-40 years, namely smoothly. Apart from that, there are generally 20 employees
50 people or 39%. This shows that generally employees of with high school level education who are implementing it in
PT. Daya Guna Motor Indonesia is already mature and the field or 19%. Therefore, people with higher education
approaching increasingly productive ages. The highest age of generally have a more efficient and effective mindset. This
employees is 45-50 years, amounting to 13 people or 13%, shows that field personnel also play an important role in
indicating that employees of PT. Daya Guna Motor Indonesia completing company logistics.
is mature but not old and still productive in doing work.
Most of the respondents had Logistics Staff positions as
Respondents consisted of men and women. However, in many as 54 people (53%). Respondents who have the
terms of quantity, the number of male respondents was position of General Manager are 1 person (1%). In the
greater than the number of female respondents, with 85 men Manager position there are only 2 people (1%) in the
(83%) and 18 women (17%). The large number of employees Supervisor position there are 5 people (5%) and in the
of PT. Daya Guna Motor Indonesia for men shows that Operational Staff position there are 41 people (40%).
logistics and operational work is generally carried out by
men. A. Logistics Performance at PT. DayaGuna Motor
Indonesia
The education level of the majority of respondents was Based on the results of respondents' answers, the
high school, namely 20 people or 19% due to PT participants. descriptive results of the three logistics performance
The average Indonesian motorbike user has a high school indicators can be explained in Table 3 below.

Table 3: Results of Descriptive Analysis of Logistics Performance Indicators


No Indicator Average
1 Logistics cost efficiency 3.32
2 Quality of logistics services 3.17
3 Logistics performance based on time 3.25
Average 3.25
Source: Primary data processed, 2024 (Appendix 3).

Based on Table 3, the average value of logistics services from source to destination. A more detailed
performance is 3.25, indicating that logistics performance is definition of logistics is the process of planning,
still relatively good. The highest average score of implementing and controlling the efficient and effective flow
respondents' answers was logistics cost efficiency of 3.32, of goods or services and related information from the point of
while the lowest average answer score (3.17) was the quality origin to the point of use to meet customer needs. Logistics
of logistics services. Based on the results of the descriptive cost efficiency is measured by PT. DayaGuna Motor
analysis, it can be explained that logistics performance is Indonesia carries out transportation cost efficiency, PT.
explained by 3 indicators, namely logistics cost efficiency, DayaGuna Motor Indonesia carries out cost efficiency by
logistics performance and logistics performance time. The running its own warehouse or using warehouse services and
results of the descriptive analysis provide an overview of PT. DayaGuna Motor Indonesia makes capital cost efficiency
PT's logistics performance. The Usability of Indonesian tied to sales. Apart from reducing additional costs at the port,
Motorbikes. there is efficiency in other logistics costs.

Logistics cost efficiency is an estimate of the Logistics performance is a service level that aims to
presentation of costs from types of logistics activities characterize logistics performance for company partners,
compared to sales turnover. The average value of logistics perfect order rates and cycle duration. This also cannot be
cost efficiency is 3.32, indicating that logistics cost efficiency separated from the issue of the supply chain, which is a very
is still relatively good. Logistics is the flow of goods or important part of the smooth running of a business.
services from source to destination. A more detailed Implementing supply chain management for the supply and
definition of logistics is the process of planning, distribution of goods is very necessary for distributor
implementing and controlling the efficient and effective flow companies. Optimal distribution will be the key to the
of goods or services and related information from the point of Company's success in running its business. Supply chain
origin to the point of use to meet customer needs. management also allows for increased efficiency in the
distribution process.
Logistics cost efficiency is an estimate of the
presentation of costs from types of logistics activities Logistics performance from an assessment of time-
compared to sales turnover. The average value of logistics based logistics performance is logistics performance based on
cost efficiency is 3.32, indicating that logistics cost efficiency days of inventory, average sales of goods, and average
is still relatively good. Logistics is the flow of goods or company debt. Logistics maintenance also has several

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Volume 9, Issue 1, January 2024 International Journal of Innovative Science and Research Technology
ISSN No:-2456-2165
objectives, including maintaining and ensuring that all third objective is actually the main objective of logistics
existing logistics are still able to function as they should maintenance. This objective includes the two objectives of
when the logistics are needed so that activities within the maintaining goods that have been described above. In this
organization do not experience obstacles/stagnation. This is section, the purpose of maintaining goods is related to the
related to the operations of the logistics items being sustainability of an organization's activities in terms of
maintained. So that an item owned by a company or efficiency. The main goal of an organization is to achieve
organization can continue to operate properly, maintenance is organizational goals effectively and efficiently. Therefore,
needed. So that later, when the item is to be used at any time, good facilities and infrastructure are needed. These facilities
the item can still be operated without hampering the running and infrastructure are in the form of logistics goods owned by
of the organization. the company. So that later these goods can still be used by
the company in the context of company efficiency, logistics
Second, logistics performance is aimed at ensuring that maintenance is needed.
the lifespan of logistics can reach the optimal time limit
(according to the specified time limit). This goal is related to B. Description of Operational Performance at PT.
the level of durability of the logistics. Every logistics item DayaGuna Motor Indonesia
actually has an economic life, namely a time limit that is Based on the results of respondents' answers, the
calculated from the useful life of the item. So that this time descriptive results of the three operational performance
can be as planned, good and correct logistics maintenance is indicators can be explained in Table 4 below.
needed. Apart from that, it supports company efficiency. This

Table 4: Results of Descriptive Analysis of Operational Performance Indicators


No Indicator Average
1 Cost 2.95
2 Quality 3.11
3 Flexibility 3.18
4 Delivery 3.31
Average 3.24
Source: Primary data processed, 2024 (Appendix 3).

Based on Table 4, the average operational performance Results of respondents' assessment of PT's operational
value is 3.24, indicating that operational performance is still performance. The usability of Indonesian motorbikes shows
relatively good. The highest average answer score for the good category. Operational performance is very
respondents was 3.31, namely delivery, while the lowest important for PT. DayaGuna Motor Indonesia is because it
average answer score (2.95) was cost. can provide production effectiveness, high product quality,
customer satisfaction, and increased profit income. Optimal
Operational performance is explained by indicatorscost, operational performance must be carried out by improving
quality, flexibility and delivery.Cost states that to outperform PT's operations. Maximize the usability of Indonesian
its competitors, a company must be able to pursue a cost motorbikes. Companies must also provide professional
strategy that aims to cut expenditure and waste of resources human resources, so that PT. Daya Motor Indonesia is able to
to a minimum. Quality in terms of meeting customer needs meet the needs of employees in accordance with the
and in accordance with customer expectation specifications. company's requests and capabilities.
Flexibility is an attribute of a technological system or a
company's ability to face uncertainty and be able to adapt and C. The Effect of Logistics Performance on Operational
respond to changes that occur and delivery or delivery Performance at PT. DayaGuna Motor Indonesia
performance depends on the level of emphasis given to After carrying out validity and reliability tests on all
increasing delivery reliability or delivery speed to obtain a indicator variables as well as SEM tests where the
good competitive position. multivariate data is normal, and there is no multicollinearity
and no outliers in the data, then these variables can be
Measuring a company's performance is used to improve continued with model causality tests and significance tests in
the efficiency and effectiveness of operational management. accordance with the research objectives, namely to prove and
According to Adem and Virdi (2021) operational analyze the influence of performance. logistics on operational
performance is the company's ability to reduce operational performance using the AMOS program. Based on the way
management costs, order cycle times can be filled, increase the values are determined in the model, the variables tested
the efficiency of raw material utilization, and delivery for this first model are grouped into exogenous variables and
capacity can be met. Operational performance is related to endogenous variables. Exogenous variables are variables
costs, customer service, product quality, flexibility, delivery whose values are determined outside the model. Endogenous
and production processes. variables are variables whose values are determined through
equations or from the relationship model that is formed.
Included in the group of exogenous variables are logistics
performance and endogenous variables operational
performance.

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Volume 9, Issue 1, January 2024 International Journal of Innovative Science and Research Technology
ISSN No:-2456-2165
The model is said to be good if the development of the data. The complete SEM analysis results can be seen in
hypothesis model is theoretically supported by empirical Figure 1.

Fig. 1: SEM model

Model testing in SEM aims to see the suitability of or not is met, and all the criteria are met, thus it can be said
the model, the results of the model suitability testing in this that the model is acceptable which means there is suitability
study are presented based on Table 6, it is known that of the of the model to the data. The model test results are shown in
seven criteria used to assess whether a model is appropriate Table 6.

Table 6: SEM Model Fit Index


Criteria Cut off Value The calculation results Information
Chi square Expected to be smaller (127,689) 205,429 Marginal fit
Probability >0.05 0,000 Marginal fit
RMSEA ≤ 0.08 0.078 Good fit
GFI ≥0.90 0.824 Marginal fit
AGFI ≥0.90 0.762 Marginal fit
CMIN/DF ≤ 2 or 3 1,618 Good fit
TLI ≥0.95 0.914 Good fit
CFI > 0.95 0.929 Good fit

Based on Table 6, it is known that the results of the The next step is to test the causality of the hypothesis
goodness fit criteria are that for a Chi square of 205.429, it is developed in the model, testing the path coefficients
expected to be smaller (< 127.689), probability > 0.05, presented in Table 7.
RMSEA of 0.078 > 0.08, GFI of 0.824 < 0.90, AGFI of
0.762 > 0, 90, CMIN/DF of 1.618≤ 2 or 3, TLI of 0.914
<0.95, CFI of 0.929 > 0.95.

Table 7: Results of Causality Testing


Variable Path coefficient CR Probability Information
Operational Performance_(Y) <---Logistics Performance_(X) 0.826 5,609 0,000 Significant

The results of causality testing show that logistics performance with a positive relationship. This can be seen
performance influences operational performance with a path from the positive path coefficient of 0.826 with a CR of
coefficient of 0.826 and a p-value of 0.000. Based on Table 5.609 and obtained a significant probability (p) of 0.000
7, the interpretation of each path coefficient is that logistics which is smaller than the required significance level (α) of
performance has a significant effect on operational 0.05. Thus, logistics performance has a direct effect on

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Volume 9, Issue 1, January 2024 International Journal of Innovative Science and Research Technology
ISSN No:-2456-2165
operational performance, which means that if logistics the average value of 3 logistics performance indicators,
performance increases, operational performance will increase namely logistics cost efficiency, logistics performance and
and conversely, if logistics performance decreases, logistics performance time, amounting to 3.25. 2) Description
operational performance will decrease. These results support of operational performance at PT. DayaGuna Motor
(accept) the first hypothesis in this research, which means Indonesia with the average operational performance value
that logistics performance has a significant effect on shows that operational performance is still relatively good.
operational performance This is based on the results of an analysis of the average
value of 4 operational performance indicators, namely cost,
The results of the analysis show the direct influence of quality, flexibility and delivery, amounting to 3.24. 3) Based
logistics performance (X) on the operational performance of on each path coefficient, logistics performance has a
PT. Daya Guna Motor Indonesia (Y) is 0.826. The test results significant effect on operational performance with a positive
show that logistics performance has the largest direct effect relationship of 0.826. This shows that logistics performance
on PT's operational performance. The Usability of Indonesian has a direct effect on operational performance, which means
Motorbikes. This means that the latent variable logistics that if logistics performance increases, operational
performance makes a big contribution in influencing PT's performance will increase and vice versa if logistics
operational performance. The usability of Indonesian performance decreases, operational performance will
motorbikes is 0.826. decrease.

The SEM coefficient test results show that logistics Suggestions that can be given in this research
performance has a significant effect on operational arePT.DayaGuna Motor Indonesia should improve the
performance. Based on the test results, the hypothesis which quality of logistics services where this indicator has the
states that logistics performance has a significant effect on lowest rating by providing efficient delivery times in
operational performance is proven (accepted). This shows accordance with the contract, improving satisfactory logistics
that logistics performance can be measured by logistics services for clients, increasing reliability in ordering raw
efficiency, logistics performance and time which will not be materials and speed in ordering raw materials.
an assessment for patients so that it will lead to improved
operational performance. Based on respondents' assessments REFERENCES
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