What makes Magento the top choice for eCommerce development?

With scores of retailers waking up to the online revolution, the eCommerce industry is experiencing growth at an exponential rate. However, the increased competition only makes it harder for new ventures to survive and sustain in the saturated market. To begin with, retailers need a robust online store that supports their business' unique needs. Magento is a leading eCommerce development platform that is an ideal choice for deploying high-performance, customized and feature-rich stores.

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Features that make it the best choice to build your online store:


#1: It’s Open Source


It is open source, and that makes it the most versatile platform in existence. Its open source code allows extensive functionality to be added to the site and endless customization. It’s no wonder that nearly 80% of online stores opt for Magento Development.

#2: Search engine friendly


You might have great products to sell, but what if no one buys it? Visibility is of utmost importance, and SEO plays a significant role in giving you that visibility. It comes optimized for search engines and includes a host of features that can help you improve your ranking.


#3: Quick checkout feature


Consumers rarely have the patience to fill multiple forms and go through a tedious checkout process. Magento allows users to add several products to the cart at once and simplifies the checkout process by minimizing the steps involved.

#4: It’s built for eCommerce


There could be no better reason to opt for Magento than the platform’s emphasis on enhancing the overall eCommerce experience. It allows retailers to custom-craft a store and to make endless additions/deletions as per requirement.

#5: Go Mobile anytime


Websites created with the platform are designed to be mobile-friendly. Also, it seamlessly integrates with mobile applications, allowing retailers to cater to the increasing crowd of mobile shoppers.


#6: Multi-currency and language support


The platform supports multiple languages and currencies, allowing people from all over the world to access the store and make transactions in just about any currency. It also supports multiple payment options.


#7: Cross-browser compatibility


Websites powered by this platform come with cross-browser support, which increases the site's capability to be accessed from multiple devices and platforms. In turn, this has a positive effect on traffic and search engine ranking.

In the world of eCommerce, no other platform could compete with the capabilities of this platform. To explore the platform's full potential, avail eCommerce web development services. Openwave offers Magento eCommerce development in New York and has built 100+ stores. Get one made now!

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