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Presenting Digital Cash Hardcover – January 1, 1995

4.5 4.5 out of 5 stars 2 ratings


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Editorial Reviews

Amazon.com Review

As a rule, money is exciting to get but mighty dry to read about. Presenting Digital Cash breaks the rule--the second half of it anyway. Seth Godin grabs you with wit, stimulates you with new possibilities, and opens your eyes to trends that could change our relationship with money the way cash changed barter and was itself changed by checks and credit cards. Will digital cash bring greater freedom from theft? A true world economy? An end to counterfeiting or a way for hackers to create financial chaos? Godin examines today's situation and what it may bode for tomorrow.

Product details

  • Publisher ‏ : ‎ Sams; First Edition (January 1, 1995)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 250 pages
  • ISBN-10 ‏ : ‎ 1575210622
  • ISBN-13 ‏ : ‎ 978-1575210629
  • Item Weight ‏ : ‎ 1.07 pounds
  • Dimensions ‏ : ‎ 7.5 x 0.75 x 9.25 inches
  • Customer Reviews:
    4.5 4.5 out of 5 stars 2 ratings

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Seth Godin
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Seth Godin is the author of 20 international bestsellers that have been translated into over 38 languages, and have changed the way people think about marketing and work. For a long time, Unleashing the Ideavirus was the most popular ebook ever published, and Purple Cow is the bestselling marketing book of the decade.

He worked as a year as the volunteer founding editor of The Carbon Almanac, and his recent bestsellers also include The Practice and This is Marketing.

He's a recent inductee to the Marketing Hall of Fame, and also a member of the Direct Marketing Hall of Fame and (go figure), the Guerrilla Marketing Hall of Fame.

His book, Tribes, was a nationwide bestseller, appearing on the Amazon, New York Times, BusinessWeek and Wall Street Journal bestseller lists. It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter.

His book Linchpin came out in 2008 and was the fastest-selling book of his career. Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom. More than that, though, the book outlines a massive change in our economy, a fundamental shift in what it means to have a job.

In addition to his writing and speaking, Seth was founder and CEO of Squidoo.com,. His blog (find it by typing "seth" into Google) is the most popular marketing blog in the world. Before his work as a writer and blogger, Godin was Vice President of Direct Marketing at Yahoo!, a job he got after selling them his pioneering 1990s online startup, Yoyodyne.

He's known as a pioneer in online education, and was the founder of the altMBA.

You can find every single possible detail that anyone could ever want to know at sethgodin.com

Customer reviews

4.5 out of 5 stars
4.5 out of 5
2 global ratings

Top review from the United States

Reviewed in the United States on April 7, 2010