Even now, thousands of new blogs are started by folks and businesses daily. Yet setting up a new blog, optimizing it, and launching it are just the easier, initial steps in successful blogging. You won't have an audience, readers or a following or links to your blog unless you actively take the next step -- blog promotion & marketing. There are many of places you can promote and market your new blog-
- Add a Link – If you'e starting a company blog, or if you're attaching it to another site, add a link to the blog from the main navigation on the parent website
- Create a Badge – On the main website, add a badge to the homepage, or sidebar, that promotes the blog. Use images too, they're a great way to gain visitors' attention
- Email – Add a link to your new blog in your email signature
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