Blue Is Hot, Red Is Cool: Choosing the Right Color for Your Logo by David E. Carter |
The Little Book of Business Cards: Successful Designs and How to Create Them by David E. Carter |
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Book Description
Designers who fear that logos they devise may infringe on existing logos are shown how to create "bulletproof" designs that won't trigger legal problems. Twenty case studies review problems caused when logo designs were too much like others. Ways to avoid such legal entanglements are outlined.
About the Author
David E. Carter has created corporate logos for hundreds of firms and edited more than seventy books on the subject. He lives in Ashland, Kentucky.
Designers who fear that logos they devise may infringe on existing logos are shown how to create "bulletproof" designs that won't trigger legal problems. Twenty case studies review problems caused when logo designs were too much like others. Ways to avoid such legal entanglements are outlined.
About the Author
David E. Carter has created corporate logos for hundreds of firms and edited more than seventy books on the subject. He lives in Ashland, Kentucky.
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