Will Bring the World's Most Popular Soccer Game, EA SPORTS(TM) FIFA Soccer to
the Online Game Market in Korea
SEOUL, South Korea and REDWOOD CITY, Calif., Feb. 1 /Xinhua-PRNewswire/ --
Electronic Arts (Nasdaq: ERTS), the world's leading interactive entertainment
software company and Neowiz Corporation, one of Korea's leading game
publishers and developers, announced today that the companies have entered a
multi-year co-development and publishing agreement that will bring EA's
blockbuster soccer game to Korean online gamers. The online game will be
based on real world FIFA soccer and will boast all of the outstanding features
that have helped make EA SPORTS(TM) FIFA Soccer one of the world's most
popular franchises and the #1 best-selling sports franchise of all time in
Korea. The game will feature special elements that are designed specifically
for the online multiplayer environment including matchmaking, custom team
building and player transfer features, giving gamers a completely new soccer
gaming experience.
The new EA SPORTS(TM) FIFA Soccer game for online play is currently in
development at EA Canada, the studio behind global hits such as EA SPORTS(TM)
FIFA Soccer, NBA LIVE, Need for Speed(TM) Underground and SSX(TM).
Headquartered in Seoul, Korea, Neowiz has roughly 400 employees and 20 million
subscribers. They are also the makers of the current top online game in
Korea.
"Neowiz has a passion for great entertainment and a keen understanding of
Korean online game culture. Its top development capabilities, proven success
at operating a top online game, and an outstanding online distribution network
were important factors for us to consider as we introduce EA Korea's #1
franchise to online players," said Jon Niermann, President, EA Asia
Publishing. "Developing an online game that is designed to appeal to Korean
gamers' tastes and culture will play an important role as we extend our online
business further into Asia."
Sung Kyun Na, President, Neowiz commented that, "With our strong
development team led by one of the most acclaimed online game developers in
Korea, Mr. Sangwon Chung, and advanced online game publishing experience, and
EA's technical abilities and publishing experience, we are confident that
together we will make the online game based on EA SPORTS FIFA Soccer a great
game that will define a new dimension of online games for worldwide audiences
in the near future."
"We want to launch our first online game in readiness for the 2006 FIFA
World Cup in June. With football the most popular sport in Korea, and EA
SPORTS FIFA Soccer the #1 franchise from EA Korea, EA SPORTS FIFA Soccer is
the perfect choice to introduce our sports line to the Korean marketplace,"
said Savannah Hahn, General Manager, EA Korea.
EA SPORTS(TM) FIFA Soccer will bring the total soccer experience to Korean
online game players for the first time ever, with the world's premiere soccer
experience available at players' fingertips. The online game will deliver a
combination of precision gameplay, deep customization and pure soccer
authenticity. Intuitive gameplay allows players to command every move on the
pitch with pinpoint accuracy. The responsive control allows for easy passing,
shooting and tackling, enabling players to trap, shield and dribble like a
world-class soccer star. EA SPORTS(TM) FIFA Soccer will deliver the most
comprehensive line up of official licensed leagues from around the world of
soccer with an unprecedented level of real clubs, kits, stadiums and players.
About Electronic Arts
Electronic Arts (EA), headquartered in Redwood City, California, is the
world's leading interactive entertainment software company. Founded in 1982,
the company develops, publishes, and distributes interactive software
worldwide for videogame systems, personal computers and the Internet.
Electronic Arts markets its products under four brand names: EA SPORTS(TM),
EA(TM), EA SPORTS BIG(TM) and POGO(TM). In fiscal 2005, EA posted revenues of
$3.1 billion and had 31 titles that sold more than one million copies. EA's
homepage and online game site is http://www.ea.com . More information about EA's
products and full text of press releases can be found on the Internet at
http://info.ea.com .
About Neowiz
Neowiz Co. Ltd, headquartered in Seoul, South Korea, is the nation's
leading online game company. Founded in 1997, Neowiz is expected to post
revenues of $100 million for fiscal 2005.
The company develops and publishes online games. In 2005, Neowiz had over
40 online game titles in service including the most popular online game in
Korea called Special Force. Neowiz markets its products under its online game
portal http://www.pmang.com . More information about the company information and
press releases can be found on the internet at http://www.neowiz.com .
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, POGO, Need for Speed and
SSX are trademarks or registered trademarks of Electronic Arts Inc. in the
U.S. and/or other countries. An Official FIFA licensed product.
Contacts:
Tammy Schachter
Electronic Arts
Tel: +1-650-628-7223
Email: tschachter@ea.com
Min Kal
Electronic Arts Korea
Tel: +82-2-3018-8815
Email: min@ea.com
Emma Smith
The Consultancy Limited
Tel: +852-3114-6336
Email: esmith@consultancy-pr.com.hk
SOURCE Electronic Arts