Beyond the Hype: 7 Keys for Measurable Social Media Success

Want to up the ante on your organization's social media efforts?

Everybody talks about the importance of social media. But despite the hype, its practical value proves elusive for many organizations. Where to be? Who to target? How to manage?

Join us for a free, fun, and informative lunch on Thursday, July 16, from 11:30 am to 1 pm, when digital media specialist Mark Knoles will share his insider tips for getting the biggest bang for your organization's social media buck.

You'll get insights and best practices you can start using for your own organization the moment you walk out the door.

Learn:

• Pointers for a practical, success-oriented, and hype-free approach to managing social media

• Insights on Mark’s own real-world experiences heading up award-winning social campaigns

• Proven ways to measure your social media impact, evolve your strategy, and scale your management

About Mark Knoles

Mark Knoles is a creative director with more than 15 years’ experience in creative marketing — including strategy, web design and development, print design, social media, and video production.

Mark's work has spanned multiple industries, including manufacturing & technology, health & wellness, food & beverage, shipping & real estate, and nonprofit. And his work has helped shape brands like Drobo, Knight Transportation, Avella, OneGuard Home Warranties, Robson Communities, Vantage Mobility International, and KwikTag.

Mark and his team have produced a collection of award-winning creative projects, receiving more than two dozen Telly Awards; multiple W3 Awards, including Best in Show; AMA Spectrum Awards People’s Choice; and top honors from national and international organizations. He is also a member of the Silver Telly Council, AMA, and AIGA.

Mark is a published writer, photographer, and illustrator, and has served as an adjunct professor at Grand Canyon University.