http://webcache.googleusercontent.com/search?q=cache:MZ7-edJg0M0J:www.nytimes.com/services/xml/rss/yahoo/myyahoo/2011/06/03/business/media/03paper.xml+%22If+The+Times+said+it+it+was+the+absolute+truth%22+site:www.nytimes.com&cd=1&hl=en&ct=clnk&gl=us&source=www.google.com