| 1. Do you believe the number of new computer viruses, Trojans and other malware is... |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Growing rapidly | | 0.0% | 0 |
| Staying about the same | | 0.0% | 0 |
| Declining as security software improves | | 0.0% | 0 |
| 2. How important is it to secure your computer from viruses and other malware? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Extremely important | | 0.0% | 0 |
| Important, but not required | | 0.0% | 0 |
| Not important | | 0.0% | 0 |
| 3. Which of the following do you believe poses the largest threat to you? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| Spam | | 0.0% | 0 |
| Viruses | | 0.0% | 0 |
| Trojans | | 0.0% | 0 |
| Spyware | | 0.0% | 0 |
| Phishing | | 0.0% | 0 |
| Rootkits | | 0.0% | 0 |
| All of the above equally | | 0.0% | 0 |
| 4. In your opinion, what is the importance of each of the following security software components. |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Extremely important | Somewhat important | Not important | Unsure | Rating
Average | Response
Count |
|---|
| Antivirus | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Antspam | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Antispyware | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Antiphishing | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Antirootkit | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Firewall | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Parental control | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Mobile security | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| 5. Please rate the importance of the following security software features. |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Extremely important | Somewhat important | Not important | Unsure | Rating
Average | Response
Count |
|---|
| Ability to schedule scans | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Automatic software upgrades | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Notification of new viruses/malware | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Ability to scan instant messages (IM) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Ability to scan PDF and Zip files | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Email spam protection | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| Integration with other software applications | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.0% (0) | 0.00 | 0 |
| 6. Do you currently have security software installed on your home PC? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 7. Which vendor's software do you currently have installed on your home PC? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| BitDefender | | 0.0% | 0 |
| Computer Associates (CA) | | 0.0% | 0 |
| F-Secure | | 0.0% | 0 |
| Kaspersky | | 0.0% | 0 |
| McAfee | | 0.0% | 0 |
| Microsoft | | 0.0% | 0 |
| Panda | | 0.0% | 0 |
| Symantec (Norton) | | 0.0% | 0 |
| Trend Micro | | 0.0% | 0 |
| Zone Labs | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 8. Are you using a full suite of security solutions from a single vendor, or a variety of components (eg, anti virus, anti spam, etc.) from separate vendors? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| I have deployed a full suite from a single vendor | | 0.0% | 0 |
| I have integrated security software components from a variety of vendors | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 9. How was your security software installed? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| It came already installed on my PC when I purchased it | | 0.0% | 0 |
| I removed what was installed on my PC when I bought it and installed my own selection | | 0.0% | 0 |
| I installed the security software myself | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 10. What key factors aided in your decision to purchase the security solution you currently have installed? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Price | | 0.0% | 0 |
| Performance | | 0.0% | 0 |
| Easy installation | | 0.0% | 0 |
| Recommendations | | 0.0% | 0 |
| Software was made in USA | | 0.0% | 0 |
| Value for cost | | 0.0% | 0 |
| Free technical support | | 0.0% | 0 |
| The software came installed/bundled with my PC when I bought it | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 11. Have you ever received notifications from your current security software about viruses, Trojans or other malware detected on your computer system? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 12. Does your security software include heuristics-based detection? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| What is heuristics? | | 0.0% | 0 |
| 13. If you were to switch to another security software solution, which vendor would you consider? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| BitDefender | | 0.0% | 0 |
| Computer Associates (CA) | | 0.0% | 0 |
| F-Secure | | 0.0% | 0 |
| Kaspersky | | 0.0% | 0 |
| McAfee | | 0.0% | 0 |
| Microsoft | | 0.0% | 0 |
| Panda | | 0.0% | 0 |
| Symantec (Norton) | | 0.0% | 0 |
| Trend Micro | | 0.0% | 0 |
| Zone Labs | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 14. What features most influence your purchase decision of anti-virus software? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Software's reaction time to new threats | | 0.0% | 0 |
| Initial price | | 0.0% | 0 |
| Easy and affordable renewals | | 0.0% | 0 |
| Vendor provides automatic updates | | 0.0% | 0 |
| Service and support | | 0.0% | 0 |
| Ability of software to integrate with other programs | | 0.0% | 0 |
| Vendor's reputation | | 0.0% | 0 |
| Product review | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 15. What vendor incentives would help in prompting you to switch security software vendors? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Competitive mail-in rebates | | 0.0% | 0 |
| The ability to install software on multiple PCs | | 0.0% | 0 |
| Expanded licensing agreements for same or less cost | | 0.0% | 0 |
| Free technical support | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 16. How much of a role do magazine or online product reviews play in your purchase decision of computer security products? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| They play a major role in my purchase decision. | | 0.0% | 0 |
| They help me with my decision, however I do not base my purchase based on product reviews alone. | | 0.0% | 0 |
| Product reviews play a small role in my purchase decision. | | 0.0% | 0 |
| Product reviews have absolutely no role in my purchase decision. | | 0.0% | 0 |
| 17. Would you be willing to pay more for security software if you knew it would offer better protection? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| Possibly | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 18. Do you pay attention to the marketing efforts (eg, press releases, e-mails, homepage alerts) that anti-malware vendors post regarding new security threats? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| Yes, I monitor and take action on these warnings regularly | | 0.0% | 0 |
| I occasionally read them | | 0.0% | 0 |
| I read them, but rarely act upon the vendors' warnings | | 0.0% | 0 |
| No. Too many overblown threats have made me cynical | | 0.0% | 0 |
| 19. Does the geographic location of where your software is developed have an impact on your purchase decision? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| 20. Where do you believe the best security software solutions are developed? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| North America | | 0.0% | 0 |
| Europe | | 0.0% | 0 |
| Asia Pacific | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 21. Do you believe that security vendors create viruses themselves, only to offer solutions to protect against them? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| No. Security software vendors only develop solutions to prevent against malware. | | 0.0% | 0 |
| Vendors develop viruses only to test out the effectiveness of their solutions, but not to unleash them into the wild. | | 0.0% | 0 |
| Vendors often develop and unleash new viruses into the wild to increase sales of their software. | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 22. Microsoft has recently developed its own anti virus solution, called OneCare. Do you trust Microsoft to protect you against viruses? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| Yes, I believe that Microsoft OneCare will offer adequate protection against viruses. | | 0.0% | 0 |
| Microsoft OneCare may help to curb viruses, but I will rely on other security solutions to ensure that all viruses are detected. | | 0.0% | 0 |
| No. I do not believe that Microsoft OneCare will be an effective anti virus solution. | | 0.0% | 0 |
| 23. Microsoft will soon be unveiling the latest version of its Windows operating system, called Vista. Please tell us of your upgrade plans. |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
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| I plan to upgrade to Vista within 30-days of its release. | | 0.0% | 0 |
| I will likely upgrade to Vista between 1-6 months after Vista's release. | | 0.0% | 0 |
| I will wait more that 6-months to upgrade to Vista. | | 0.0% | 0 |
| I will need to purchase a new computer in order to upgrade to Vista. | | 0.0% | 0 |
| I will plan on using Windows XP as long as I can. | | 0.0% | 0 |
| I have no plans to purchase Vista. | | 0.0% | 0 |
| 24. What features would you like to see offered by security vendors? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| Automatic restore and backup | | 0.0% | 0 |
| System maintenance (eg, hard drive defragmentation, disk drive cleaning, etc.) | | 0.0% | 0 |
| Anonymous web surfing | | 0.0% | 0 |
| File encryption | | 0.0% | 0 |
| PC/laptop theft tracking functionality | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
Page: Non-deployed respondents
| 25. How much of a role do magazine or online product reviews play in your purchase decision of computer security products? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| They play a major role in my purchase decision. | | 0.0% | 0 |
| They help me with my decision, however I do not base my purchase based on product reviews alone. | | 0.0% | 0 |
| Product reviews play a small role in my purchase decision. | | 0.0% | 0 |
| Product reviews have absolutely no role in my purchase decision. | | 0.0% | 0 |
| 26. Would you be willing to pay more for security software if you knew it would offer better protection? |
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| | answered question | 0 |
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| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| Possibly | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 27. Do you pay attention to the marketing efforts (eg, press releases, e-mails, homepage alerts) that anti-malware vendors post regarding new security threats? |
|---|
| | answered question | 0 |
|---|
| skipped question | 61 |
|---|
| | Response
Percent | Response
Count |
|---|
| Yes, I monitor and take action on these warnings regularly | | 0.0% | 0 |
| I occasionally read them | | 0.0% | 0 |
| I read them, but rarely act upon the vendors' warnings | | 0.0% | 0 |
| No. Too many overblown threats have made me cynical | | 0.0% | 0 |
| 28. Does the geographic location of where your software is developed have an impact on your purchase decision? |
|---|
| | answered question | 0 |
|---|
| skipped question | 61 |
|---|
| | Response
Percent | Response
Count |
|---|
| Yes | | 0.0% | 0 |
| No | | 0.0% | 0 |
| 29. Where do you believe the best security software solutions are developed? |
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| | answered question | 0 |
|---|
| skipped question | 61 |
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| | Response
Percent | Response
Count |
|---|
| North America | | 0.0% | 0 |
| Europe | | 0.0% | 0 |
| Asia Pacific | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |
| 30. Do you believe that security vendors create viruses themselves, only to offer solutions to protect against them? |
|---|
| | answered question | 0 |
|---|
| skipped question | 61 |
|---|
| | Response
Percent | Response
Count |
|---|
| No. Security software vendors only develop solutions to prevent against malware. | | 0.0% | 0 |
| Vendors develop viruses only to test out the effectiveness of their solutions, but not to unleash them into the wild. | | 0.0% | 0 |
| Vendors often develop and unleash new viruses into the wild to increase sales of their software. | | 0.0% | 0 |
| Not sure | | 0.0% | 0 |
| 31. Microsoft has recently developed its own anti virus solution, called OneCare. Do you trust Microsoft to protect you against viruses? |
|---|
| | answered question | 0 |
|---|
| skipped question | 61 |
|---|
| | Response
Percent | Response
Count |
|---|
| Yes, I believe that Microsoft OneCare will offer adequate protection against viruses. | | 0.0% | 0 |
| Microsoft OneCare may help to curb viruses, but I will rely on other security solutions to ensure that all viruses are detected. | | 0.0% | 0 |
| No. I do not believe that Microsoft OneCare will be an effective anti virus solution. | | 0.0% | 0 |
| 32. Microsoft will soon be unveiling the latest version of its Windows operating system, called Vista. Please tell us of your upgrade plans. |
|---|
| | answered question | 0 |
|---|
| skipped question | 61 |
|---|
| | Response
Percent | Response
Count |
|---|
| I plan to upgrade to Vista within 30-days of its release. | | 0.0% | 0 |
| I will likely upgrade to Vista between 1-6 months after Vista's release. | | 0.0% | 0 |
| I will wait more that 6-months to upgrade to Vista. | | 0.0% | 0 |
| I will need to purchase a new computer in order to upgrade to Vista. | | 0.0% | 0 |
| I will plan on using Windows XP as long as I can. | | 0.0% | 0 |
| I have no plans to purchase Vista. | | 0.0% | 0 |
| 33. What features would you like to see offered by security vendors? |
|---|
| | answered question | 0 |
|---|
| skipped question | 61 |
|---|
| | Response
Percent | Response
Count |
|---|
| Automatic restore and backup | | 0.0% | 0 |
| System maintenance (eg, hard drive defragmentation, disk drive cleaning, etc.) | | 0.0% | 0 |
| Anonymous web surfing | | 0.0% | 0 |
| File encryption | | 0.0% | 0 |
| PC/laptop theft tracking functionality | | 0.0% | 0 |
| Other (please specify) | | 0.0% | 0 |